All Case Studies
HOW WE WORK
How Dcrayon works with the brands we partner with
A short film on how we work: the people you deal with, how we report, and the results we hold ourselves to.
Three proprietary tools we apply to every software engagement
The same Dcrayon methodologies tuned for production software.
Growth Intelligence (Software axis)
Five-axis diagnostic. The Software axis covers architecture fit, observability maturity, CI/CD coverage, cost-per-active-user, and team durability. Free on every proposal call.
Dcrayon Growth Engine (Software sequencing)
The 90-day playbook that sequences discovery, architecture, build, QA, observability, and launch. Mutual kill-switch at day-90.
DcrayonsAI (build + observability toolkit)
Internal toolkit for architecture validation, CI/CD scaffolding, observability stack generation, and cost-per-active-user modelling across iOS / Android / Flutter / SaaS builds.
How Dcrayon delivers software
Three repeatable plays that ship production-grade software.
Step 1: Score
Free Growth Intelligence readout in one business day. Five-axis software diagnostic mapped to your architecture + observability + cost baseline.
Step 2: Plan
Written 90-day build plan tied to one production metric (launch date, uptime SLO, cost-per-active-user). Mutual kill-switch at day-90.
Step 3: Compound
Post-launch retainer with weekly cadence. Software compounds: architecture in cycle one feeds observability + cost optimisation in cycle two, which feeds product velocity in cycle three.
Get my Dcrayon Software Score in one business day
Free five-axis software-architecture diagnostic and the 90-day build plan.
99.95%
Median uptime, post-launch
Our Mobile & Software services
Eight software-engineering programs covering mobile, SaaS, cloud, and DevOps.
Real client work, with the receipts
200%
Improvement in conversion performance
Proven Water Industries
Proven's growth on Amazon over the engagementDcrayon's work on Proven's Amazon account has run as a long-term growth programme rather...
Keratine Professional
What is in place on Keratine Professional's accountOn Amazon.in today, the brand's lead listings name the product type, the hair concern...
3,400%
Sales growth on Amazon India
GetSetNova
Sales up 3,400% on Amazon IndiaOver the engagement, GetSetNova's sales on Amazon India are up 3,400%, and the brand holds Amazon Best...
McCormick & Company
What changed on McCormick's front endThe front end now loads non-essential scripts after the main content, runs third-party tags through...
Roundglass
What changed for Roundglass's HR team, IT and new employeesAccount creation, group membership and licence assignment now follow the...
GRYT Health Labs
What GRYT shoppers can do on the storeShoppers can check the brand's licence and ownership details, compare single units with packs of...
Daddy of Tastes
What the Daddy of Tastes kitchens and riders work withCustomers can order from the full menu, pin their exact location, pay through...
Instacertify
What Instacertify's visitors could doVisitors could search for a certification from the first screen, see two clear next steps, and move...
Northern Tile Distributors
The storefront delivers a clean shopping experience on both desktop and mobile. Page load times improved significantly, the add-to-cart rate...
RAA Logistics
What RAA's customers and team have nowProspective customers can find the exact service they need, read what it covers, see who runs the...
Why choose Dcrayon for software
AI-first software since 2024
We ship AI scaffolding (OpenAI / Anthropic integration patterns, RAG infrastructure, eval suites) on every modern build by default.
Senior engineer on every project
No junior developers learning on your codebase. The architect who scopes your build stays on it.
Five-axis Score in one business day
Written software-architecture diagnostic + fixed estimate inside 24 hours.
Observability + SLO at launch
Observability stack + SLO contract + on-call runbook ship with every build. Post-launch retainer optional.
Dcrayon has shipped 180+ software builds since 2016 with 99.95 percent median post-launch uptime. Observability + CI/CD + SLO ship by default on every build.
The Software Score is free. The 90-day plan is yours to keep.
Across our 180+ shipped software builds, the median cost-overrun for projects without an upfront five-axis architecture review lands between Rs 12L and Rs 65L (n=58 with full data). Book the scoping call to size yours.
Free five-axis Dcrayon Software Score readout in one business day
Written 90-day build plan tied to a production metric you pick
Mutual kill-switch at day-90 + SLO contract at launch
Senior engineer on every project; capacity is finite
Question & Answer
Frequently asked questions
Real questions software buyers ask Dcrayon before signing on. Timelines, pricing, post-launch, and the AI-tooling reality.
Mobile MVPs typically 8 to 14 weeks. SaaS v1 builds 12 to 20 weeks. Custom enterprise platforms 16 to 32+ weeks. We commit to the 90-day cycle and re-baseline at each cycle boundary.
We ship observability + SLO contracts at launch, not 6 months in. We staff senior + architect from week one, not after the spec is written by juniors. And we use the same 90-day Score + Plan + Compound cadence as the rest of Dcrayon.
Mobile MVPs from Rs 12L. SaaS v1 builds Rs 25L to Rs 85L. Custom enterprise platforms Rs 60L+. DevOps + observability retainers Rs 2.5L to Rs 6L per month. Pricing depends on architecture scope + integration depth.
Yes. Most clients move into a monthly post-launch retainer (Rs 2.5L to Rs 6L per month) covering on-call, observability monitoring, CI/CD ops, and feature ships.
We use AI tooling as an accelerator under senior-engineer review, not as a replacement for engineers. Every commit goes through a human architect + automated tests + CI/CD gates before it reaches your repo.
Get my Dcrayon Software Score in one business day
Free five-axis software-architecture diagnostic and the 90-day build plan.
Ready to Grow Your Business?
Get a free consultation and custom marketing strategy from our expert team.
Bring the numbers you already have. We will read them against what we see across 500-plus campaigns and show you where the real opportunity sits.
If we are not the right fit for the work, we will tell you that too.