One business goal per engagement
Every plan ties to one goal you pick, say saved posts or profile-led DMs.
Your strategist works to it, and the monthly report tracks it. No vanity dashboards.
Trust built on a steady posting rhythm
Every Dcrayon social media management plan rests on six promises: proof you can check, a method you can follow, and numbers your finance team can read.
One goal shapes the calendar
Score plus reporting On the first call we set the one social result you want, like qualified DMs or saved posts that lead to sales. The calendar and every reply serve that result, and the monthly report shows it plainly.
The strategist also posts
Week one to week twelve The senior strategist who maps your content pillars is the same person writing captions and scheduling posts. No trainee learning your brand voice on your budget.
Hands-on since 2016
DcrayonAI toolkit Since 2016 we have run handles for retail, service, and B2B brands in India, the US, the UK, and the UAE. That history shapes the posting cadence and Reel formats we plan for your accounts.
Renew by choice, not lock-in
No yearly lock-in After the first 90 days you move to month to month. We re-earn each cycle, and clients stay because steady posting and community replies keep compounding reach.
Part of a wider content practice
Work that compounds Managing your accounts sits inside our wider Social Media and Content practice. Clients add work like short-form video or paid social as their following grows.
A report finance can read
Weekly call, monthly report A weekly call with your strategist, plus a monthly report tied to your goal. The numbers summary reads clearly for founders and finance, with no jargon to decode.
HOW DCRAYON SOCIAL MEDIA MANAGEMENT WORKS
How Dcrayon runs your accounts across a 90-day cycle
A short look at how Dcrayon handles your accounts, from your Score readout in week one to a clear engagement and reach report by week twelve.
What is Social Media Management?
Social media management means running your handles day to day: planning content, publishing, replying to comments and DMs, and growing community. The three cards below cover the work, our approach, and how we measure it.
Step 1: What the work covers
Definition Social media management sits inside our Social Media and Content team. It runs as a standing program, not a scattered burst of posts. We shape your content calendar, community replies, and boosted posts around a single result you name.
Step 2: Why brands pick us
Differentiation Running brand accounts since 2016 taught us that consistency beats spikes. A steady flow of Reels, carousels, and quick replies builds an audience that actually buys, rather than a feed that goes quiet between campaigns.
Step 3: How we track the work
Measurement A Dcrayon Score audit of your handles sets the baseline: reach, engagement rate, and posting gaps. A weekly check-in and a monthly summary track your chosen result. You are free to step away after the first 90-day cycle.
What we set up on your accounts
What you get on every Dcrayon social media management plan
Each item below ties to a number that moves your business and to how your reach, saves, and shares stack up across Instagram, LinkedIn, Facebook, and YouTube. Planned and checked by the strategist on your account.
A planned content calendar
We map a month of posts in a shared calendar, so you can see every Reel, carousel, and Story before it goes live across Instagram, LinkedIn, Facebook, and YouTube.
Replies and community care
We answer comments and DMs, join the right conversations, and moderate your feed so followers feel heard.
Community care is in every plan, never a paid extra.
A 150-point check at the start
In week one we run a 150-point check on your accounts.
It reviews profile setup, content depth, posting cadence, engagement rate, and how social contributes to revenue.
Weekly call, monthly report
A weekly call with your strategist, plus a clear monthly summary tied to your goal.
The reporting rhythm is written into your agreement.
Renew by choice at day 90
You move to month to month after the first 90 days and can step away any time after that.
We re-earn every cycle.
Three tools behind every account we run
Score, Sequence, Toolkit. The opening check, the 90-day plan, and the working toolkit we use on every account.
Dcrayon Score (Social Media and Content view)
A 150-point audit of your handles. The social view covers the daily levers we watch: posting cadence, engagement rate, reply speed, and audience growth. Free on every proposal call.
Dcrayon Growth Formula (social media planning)
The 90-day plan that links your content calendar and community work back to one business goal. Shaped by what has worked for brand accounts since 2016.
DcrayonAI (working toolkit)
Our in-house toolkit that helps the team draft post ideas, sort incoming comments and DMs, and pull engagement reports across every account.
How Dcrayon runs your accounts
Three simple plays we repeat so the work compounds over time.
Step 1: Score
A free Dcrayon Score readout for your accounts. A clear review mapped to your current reach, engagement, and posting numbers.
Step 2: Plan
A written 90-day plan tied to one goal you pick. A senior strategist on your account from week one, and you stay free to leave once the cycle ends.
Step 3: Build
A weekly call plus a clear monthly report. Social work compounds, so the posting and community care in cycle one feeds the reach you see in cycle two.
Get your Dcrayon Score for your social accounts
A free review of your accounts plus the 90-day plan to close the gap.
+187%
Median revenue lift, year 1
Other Social Media and Content services
Running your social accounts sits inside our Social Media and Content work. Most clients add nearby services as their accounts grow.
WHY DCRAYON
Why brands choose Dcrayon to run their accounts
Stand out in a crowded feed
Running accounts well takes years of hands-on practice with captions, hooks, and community timing. Dcrayon takes that off your plate so you can stay on the business.
Affordable retainers
A flat monthly fee tied to the work, not your ad spend. Your quote follows your Dcrayon Score readout.
Human-led, AI-assisted
A senior strategist plus our DcrayonAI toolkit on every account. The tool speeds the drafts; the strategist edits, approves, and posts.
Clear, honest reports
A weekly call plus a clear monthly report your finance team can read. One business goal shapes the whole report.
No long contracts
Month to month after the first 90 days. You stay free to leave once the cycle ends, in writing.
One team, one strategist
Running your accounts and nearby content work sit with one team and one strategist. No messy handoffs between vendors.
Experience across many markets
500+ campaigns run since 2016 across India, the US, the UK, and the UAE. The patterns travel; we adjust the details for each brand.
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Your Dcrayon Score is free. The 90-day plan is yours to keep.
Across our 485+ active retainers, brands that let their handles go quiet tend to leave between Rs 5L and Rs 28L on the table over six months. Book the call to size yours.
A free Dcrayon Score readout for your social accounts
A written 90-day plan tied to one business goal
Free to leave at day 90, with no yearly lock-in
A senior strategist on every account, and we take only a few
Question & Answer
Frequently asked questions
Real questions buyers ask Dcrayon about running their accounts before signing on.
Most handles show first movement in 30 to 90 days as posting steadies and replies pick up, depending on your starting Dcrayon Score, scope, and market. Revenue payback usually lands by month 3.
Many agencies just tally posts. We have run brand handles since 2016 and judge the work by reach, saved posts, replies that grow community, and the enquiries you can trace back across Instagram, LinkedIn, Facebook, and YouTube.
Social media management retainers usually run Rs 1.8L to Rs 5L per month for a single market. Larger or multi-market programs go above Rs 7L.
No. You move to month to month after the first 90 days and are free to leave once the cycle ends. It is all in writing.
Social media management is one of several Dcrayon Social Media and Content services. Clients often start here and add email or paid social as their audience grows. See the full Social Media and Content overview at /services/social-media-content.
Get your Dcrayon Score for your social accounts
A free check of your accounts and the 90-day plan to grow them.