All Case Studies
Why founders hand us their brand mark
Every Dcrayon logo design project rests on six habits: one clear goal, senior hands on the curves, editable source files, and a flat price you can plan around.
We design to one clear goal
Goal before curves Before we sketch anything, we ask what your mark has to earn: instant recognition, a shape that stays clear at any size, a look your competitors have not already claimed. We set one goal, then design to it.
One designer, sketch to vector
One pair of hands The designer who sketches your first concept also draws the final vector and the guide. You work with the person shaping the curves, not a handoff to a junior.
Drawing marks since 2016
India, US, UK, UAE Since 2016 we have drawn company logos for clients in India, the US, the UK, and the UAE. We know how a mark holds up on a highway hoarding and still reads as a 16-pixel favicon.
A check-in at every stage
Stage by stage No annual tie-in. We move in named stages: brief, concepts, refinement, and files, with a check-in at each. The first concept round costs nothing. If a direction misses, we redraw.
The start of a full identity
Mark, then system A logo is where an identity begins. Once the mark settles, many clients add a palette, a type system, and usage rules. We can build that out when you are ready.
Source files and every export
AI, SVG, and PNG You receive editable vector source in AI and SVG, a short usage guide, and exports in every size. Full color, single ink, and reversed, ready for web, print, and social.
HOW WE WORK
How Dcrayon works with the brands we partner with
A short film on how we work: the people you deal with, how we report, and the results we hold ourselves to.
What is logo design?
A quick look at what a company logo is, how we draw it, and the source files you own at the end.
Step 1: What a logo really is
Definition Your logo is the face of the brand. It sits on your storefront, your packaging, your ads, and your app icon. We design one mark that stays legible in every one of those places.
Step 2: Designed for real use
Difference We design for the real world, not just a pitch slide. Before we sign off, we test the mark at thumbnail size, in a single ink, and on both dark and light backgrounds to be sure it works.
Step 3: What lands in your inbox
Deliverables Once the design is set, you get layered vector files in SVG, EPS, and PDF, a short usage sheet with clear space and minimum sizes, plus PNG and favicon exports. Regular updates along the way, and a free first review round.
What makes a brand mark hold up
What every Dcrayon logo design project includes
Each point below is part of how we build a mark that lasts. Drawn and checked by a senior designer who stays on your brand from the first pencil sketch to the packaged files.
One idea, drawn simply
A crowded mark says nothing.
We cut to one idea so it reads in a blink, the way a leaping puma or a bitten apple reads before you even name the company.
Legible at any size
We proof the mark from a wide storefront sign down to a 16 pixel favicon, so the curves and gaps hold instead of turning to mud at small sizes.
Editable vector source
You get clean Illustrator and SVG files that scale to any size with no blur.
Print, web, signage, and merchandise all stay sharp from the same source.
Color, mono, and reversed
Every mark ships in full color, a single-ink version, and a reversed white version, so it sits cleanly on a photo, a dark header, or a one-color print run.
A short usage guide
A brief guide sets clear space, color values, type, and the misuses to avoid.
Your team and your printer keep the company logo consistent everywhere.
Every format you need
You get the mark as SVG, PNG, PDF, and EPS in the sizes you use, ready to hand to a printer, a developer, or a marketplace listing.
Three things that set our logo work apart
A sharp brief, a senior hand on the curves, and source files that work everywhere. How we run every logo design project.
A sharp brief first
We settle the goal, the style, and where the company logo will live before any sketching starts. That first working session costs nothing.
Senior hands on the curves
The same designer shapes your mark from first sketch to final vector. We have drawn this kind of work since 2016 across four markets.
Files ready for any use
Editable vector source, a usage guide, and every size and format for web, print, and social. Nothing held back or charged as an extra.
How we design your logo
Three clear stages, from brief to final vector.
Step 1: Brief
We open with a short call to learn your business, your goal, and where the logo will appear. Then we map the direction and gather references. This first session is free.
Step 2: Design
We sketch a few directions, share them, and refine the one you back. A senior designer leads it, with a check-in at each stage so you always know where the mark stands.
Step 3: Deliver
Once the mark is set, you get vector source, a usage guide, and every size and format. Put it on your site, packaging, signage, and app icon straight away.
Get a free review of your current logo
A free look at your current company logo and a clear plan to make it simpler, sharper, and ready to use everywhere.
+187%
Brand marks drawn since 2016
Other Creative & Branding services
Logo design sits inside our Creative & Branding work. Many clients add more of these as the brand grows.
Real client work, with the receipts
200%
Improvement in conversion performance
Proven Water Industries
Proven's growth on Amazon over the engagementDcrayon's work on Proven's Amazon account has run as a long-term growth programme rather...
Keratine Professional
What is in place on Keratine Professional's accountOn Amazon.in today, the brand's lead listings name the product type, the hair concern...
3,400%
Sales growth on Amazon India
GetSetNova
Sales up 3,400% on Amazon IndiaOver the engagement, GetSetNova's sales on Amazon India are up 3,400%, and the brand holds Amazon Best...
McCormick & Company
What changed on McCormick's front endThe front end now loads non-essential scripts after the main content, runs third-party tags through...
Roundglass
What changed for Roundglass's HR team, IT and new employeesAccount creation, group membership and licence assignment now follow the...
GRYT Health Labs
What GRYT shoppers can do on the storeShoppers can check the brand's licence and ownership details, compare single units with packs of...
Daddy of Tastes
What the Daddy of Tastes kitchens and riders work withCustomers can order from the full menu, pin their exact location, pay through...
Instacertify
What Instacertify's visitors could doVisitors could search for a certification from the first screen, see two clear next steps, and move...
Northern Tile Distributors
The storefront delivers a clean shopping experience on both desktop and mobile. Page load times improved significantly, the add-to-cart rate...
RAA Logistics
What RAA's customers and team have nowProspective customers can find the exact service they need, read what it covers, see who runs the...
What clients say about working with Dcrayon
A senior designer on every brand. Weekly updates. No offshore handoffs.
“Dcrayon provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.”
“The process was smooth and professional. Dcrayon delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.”
“They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.”
Chief Executive Officer, Nirwana Jewellers Private Limited
Verified on Clutch“Dcrayon made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.”
“Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.”
“Dcrayon took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.”
Keratine Professional
Salon-grade Hair Care on Amazon
WHY DCRAYON
Why founders choose Dcrayon for their mark
A mark that reads on a crowded shelf
A mark that lasts takes a steady hand and years at the drawing board. Dcrayon carries that work so you can stay focused on running the business.
Fair, flat pricing
A flat fee set to the scope of the mark, not a running clock. You see the full price before the first sketch.
Drawn by hand, not a generator
A senior designer makes every call. We may use tools to rough out drafts, but the curves and the final mark are drawn by a person.
Straight, plain updates
A check-in at each stage so you always know where the mark stands. No jargon and no surprises, just the design as it takes shape.
No long contracts
No annual tie-in. We work in named stages, and the first concept round is on us.
One team, mark to identity
Your logo and the wider brand system sit with one team. No files lost in handoffs between two agencies.
Work across markets
500+ projects shipped across India, the US, the UK, and the UAE. We tune the mark to read right in your market.
The first logo review is free. The plan is yours to keep.
Across the 485+ brands we have served, a dated or forgettable company logo quietly erodes trust at the point of sale, often Rs 5L to Rs 28L in lost business over six months. Book a call and we will point out where a sharper mark would help.
A free review of your current company logo, no cost to book
A plan to simplify the mark and fix where it breaks small
No annual tie-in, with the first concept round free
A senior designer on every mark; we hold a limited slate
Question & Answer
Frequently asked questions
Real questions founders ask before starting a logo design project.
It depends on the scope and how many review rounds you want. Within a full brand build we settle the mark early, so the color palette, type, and the rest of the identity can follow from it.
A senior designer owns your mark from the first sketch to the final files. We have drawn company logos since 2016 for clients in India, the US, the UK, and the UAE, and we design for print and signage, not just a slide.
Most logo and identity projects run Rs 1.8L to Rs 5L for a single brand. Jobs with sub-brands, mascots, or many lockups can scale above Rs 7L. We quote a flat fee after the first call.
No annual tie-in. We work in named stages with a check-in at each, and the first concept round is free. You own the editable source files once the project is done.
Logo design is one of several Dcrayon Creative & Branding services. Many clients start with the mark, then add a color palette, type, and a full identity system as the brand grows. See the full overview at /services/creative-branding.
Get a free review of your current logo
A free look at your company logo and a simple plan to sharpen it.
Ready to Grow Your Business?
Get a free consultation and custom marketing strategy from our expert team.
Bring the numbers you already have. We will read them against what we see across 500-plus campaigns and show you where the real opportunity sits.
If we are not the right fit for the work, we will tell you that too.