One number per film
Each film ties to one number you pick.
The animator keys to it, and the monthly report shows it. No stray view counts.
Why brands trust our motion work
Every Dcrayon Motion Graphics project rests on six promises: attention you can measure, a clear way of working, and reports finance can read.
One number, every cut tied to it
One metric, tracked We anchor each project to one number you name up front, watch-through rate, sign-ups, or demo requests. The monthly report follows that number, not raw view counts.
The animator who plans it, keys it
Storyboard to final render The senior animator who storyboards your film keys every frame in After Effects too. No junior hand-off between the pitch and the final render.
Hands on the timeline since 2016
India, US, UK, UAE We have keyed for brands across India, the US, the UK, and the UAE since 2016. Real craft in After Effects and Cinema 4D, cut to each platform's spec.
Month to month past day 90
No annual lock-in You move month to month after the first 90-day cycle. The films keep earning attention, so brands renew on the work itself, not a contract clause.
Design and video craft close by
A growing film library Motion Graphics sits beside our identity, illustration, and video edit work. Many brands add a logo system or a full explainer series as the library grows.
A summary finance can scan
Weekly cut reviews, monthly recap You get a weekly cut review with the animator and a short monthly summary tied to your one number. Plain enough for finance to scan in a minute.
HOW DCRAYON MOTION GRAPHICS WORKS
How a Dcrayon motion graphics program runs over 90 days
A short walk through a Dcrayon motion graphics cycle, from the first cut review to a steady weekly rhythm of storyboards, keyframing, and renders.
What is Motion Graphics?
Motion Graphics is the craft of giving a brand movement, type, logos, and short stories in motion. Three cards: what it is, what sets us apart, and how we track each project.
Step 1: What the program covers
Definition Motion graphics is a specialist strand of our Creative and Branding team. We open with a storyboard and style frames, agree the animation direction on paper, then move into After Effects and Cinema 4D so the finished cut matches exactly what you signed off.
Step 2: What makes the animation land
What sets us apart Our animators build 2D and kinetic type in After Effects, model 3D product shots in Cinema 4D, and export Lottie when the motion needs to sit inside an app or website. Explainer videos, logo stings, and looping social cuts each get their own frame rate and easing, so motion reads cleanly wherever it plays.
Step 3: How we track the work
Measurement A free cut review sets the baseline. Weekly reviews and a clear monthly summary track your one number across the 90-day cycle. You stay free to leave at day 90.
What we build into every motion graphics project
What you get on every Dcrayon Motion Graphics project
Each deliverable below is storyboarded, animated, and sound-mixed by the senior animator on your account, with weekly review cuts so timing and pacing are approved before the final render leaves the studio.
Crafted in After Effects
Explainer films, logo stings, and kinetic type built by hand in After Effects, then checked frame by frame before a draft reaches you.
Cut for every aspect ratio
Each film is framed and timed for where it plays, a quiet 16:9 site loop or a 9:16 sound-off feed.
Standard on every project, not a paid add-on.
Free cut review up front
A clear review of your current visuals and edits at the start.
It maps the gaps and the fast wins so the first storyboard begins on firm ground.
Weekly cut reviews, monthly recap
A weekly cut review with the animator and a short, plain monthly summary tied to your number.
The rhythm is set in writing up front.
Free to leave at day 90
Month to month after the first 90-day cycle.
You can leave at day 90 with no penalty. We earn the next cycle with the work.
What sits behind every finished film
Review, plan, and craft. The free cut review, the 90-day plan, and the hands-on keyframing we run on every project.
Free cut review
A clear, honest look at your current visuals and edits. It covers the levers we shape in every film, and it is free on every proposal call.
The 90-day plan
A written plan that sequences your film library back to one number. Built from years of shipping motion graphics for real brands.
The animation craft
Hands-on keyframing in After Effects for explainer films, logo stings, and social loops, applied across every project.
How Dcrayon delivers motion graphics
Three simple steps that build up over time.
Step 1: Review
A free cut review of your current visuals and edits, mapped to your one number.
Step 2: Plan
A written 90-day plan tied to one number you pick. A senior animator on the account from the first storyboard, and you can leave at day 90.
Step 3: Build
Weekly cut reviews plus a clear monthly recap. The library builds over time: early films in cycle one feed sharper cuts in cycle two.
Get my free Motion Graphics review
A free review of your current visuals and the 90-day plan to close the gap.
+187%
Median revenue lift, year 1
Other Creative & Branding services
Motion Graphics sits inside the Creative & Branding category. Most clients add nearby services as the program grows.
WHY DCRAYON
Why Dcrayon motion graphics stands out
Earn attention in a crowded feed
Clean animation takes years of practice, keyframe by keyframe, to get timing and easing that feel right. Dcrayon handles the storyboards, the After Effects work, and the final render, so you can stay focused on running the business.
Affordable retainers
Flat monthly pricing tied to scope and film count, not ad spend. Your quote is anchored to your free Motion Graphics review.
People first, tools second
A senior animator leads every account and uses our render and template toolkit to move faster. The animator decides; the tools just help.
Clear, honest reports
Weekly cut reviews plus a plain monthly recap. One number shapes the whole report.
No long-term contracts
Month to month after the first 90-day cycle. You can leave at day 90 with no penalty.
One team, full scope
Animation plus nearby design and video edit work, under one lead. No gaps between storyboard and final render.
Cross-industry experience
500+ projects shipped across India, the US, the UK, and the UAE. The lessons carry; the animation adapts per brand.
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The Motion Graphics review is free. The 90-day plan is yours to keep.
Across our 485+ active retainers, brands that stay with static images while rivals post animated reels tend to leave between Rs 5L and Rs 28L on the table over six months. Book the call to size yours.
A free Motion Graphics review of your current visuals and edits
A written 90-day plan tied to one number
You can leave at day 90, with no annual lock-in
A senior animator on every account; spots are limited
Question & Answer
Frequently asked questions
Real questions motion graphics buyers ask Dcrayon before signing on.
Most brands see watch-through and clicks move within the first cycle, depending on your start point, scope, and market. Gains build as the film library grows.
Many shops count renders shipped. Dcrayon has keyed motion graphics since 2016, and we work to watch-through, clicks, and sign-ups, not clip volume.
Motion graphics retainers usually run Rs 1.8L to Rs 5L a month for a single-region film program. Larger or multi-region libraries scale above Rs 7L.
No. You move month to month after the first 90-day cycle, and you can leave at day 90 with no penalty.
Motion Graphics is one of several programs inside the Dcrayon Creative and Branding team. Many clients begin with an explainer or an animated logo, then add design or video work as it proves out. See the full Creative and Branding overview at /services/creative-branding.
Get my free Motion Graphics review
A free review of your current visuals and the 90-day plan.