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DCRAYON METHODOLOGY

Dcrayon Growth Intelligence

A structured review of your growth system, run free on every proposal call. Acquisition health, search visibility, AI visibility, conversion performance, retention readiness, technology infrastructure. Readout in one business day.

Last reviewed by Dcrayon SEO team (Sam, Head of SEO)

Dcrayon Growth Intelligence is a structured review of a brand's growth system. Dcrayon runs it free on every proposal call. It reads six dimensions: acquisition health, search visibility, AI visibility, conversion performance, retention readiness and technology infrastructure.

It exists because the old scorecard stopped describing reality. Rankings and impressions say little when a large share of top-funnel discovery now happens inside AI answers that never produce a click. The review looks at where demand actually forms and where it leaks.

The review is free and carries no follow-on commitment. A senior strategist runs the scoping call, not a junior account manager, and the written readout arrives within one business day. Each dimension is documented in the Dcrayon playbook and revisited quarterly against Google updates, Meta Ads policy changes and observed AI citation behaviour.

Dimensions reviewed

6

Format

Written readout

Cost

Free

Readout time

1 business day

Conducted by

Senior strategist

Updated

Quarterly

How it works

  1. 1

    Scoping call

    30-minute call with a senior Dcrayon strategist. We map your current marketing program, channel mix, and revenue baseline. No slide decks, no pitch.

  2. 2

    Written readout

    Within one business day we ship a written readout covering all six dimensions: acquisition health, search visibility, AI visibility, conversion performance, retention readiness and technology infrastructure.

  3. 3

    Plan options

    We hand back two or three 90-day plan shapes anchored to one revenue metric you pick. Mutual kill-switch in every SoW. The Score and the plan are yours to keep whether you engage us or not.

Frequently asked questions

Is Dcrayon Growth Intelligence really free?

Yes. The 30-minute scoping call plus the written readout cost nothing. We don't gate the readout behind a deposit or a follow-on contract.

How is Growth Intelligence different from a generic SEO audit?

A standard SEO audit looks at Google rankings, on-page elements and backlinks. Growth Intelligence adds dimensions those audits skip: AI visibility across ChatGPT, Gemini and Perplexity, conversion performance, retention readiness and the technology underneath.

Who conducts the review?

A senior Dcrayon strategist (L1 or L2 in our team): not a junior account manager. The strategist who scopes your account is the same strategist who would lead the engagement if you sign.

How long does the review stay current?

Roughly six months. AI-search behaviour shifts fast enough that the visibility picture needs refreshing after that. Clients on a retainer get it revisited monthly inside the engagement.

See your Dcrayon Growth Intelligence on a real call