All Case Studies
Build a brand people trust on social
Every Dcrayon account rests on six plain promises: proof you can check, a method you can audit, and social numbers your finance team can read.
One number behind every post
Reach to revenue On the first call you name the single metric that pays your bills, whether that is qualified DMs, profile visits, or sales from social. Every post and every monthly report ladders back to it, with no vanity charts in between.
The strategist who posts also plans
From kickoff to results The senior strategist who plans your content calendar also writes the hooks and reads your Instagram and LinkedIn analytics each week. No junior hands learning on your budget.
Tools assist, people post
DcrayonAI toolkit We audit how ChatGPT, Gemini, and Perplexity describe your brand when someone asks for the best option in your field, then shape your bios, posts, and creator mentions so those answers stay accurate.
Leave at day 90 if you like
No yearly contract You stay month to month after the first 90 days. We re-earn the account every cycle, and social clients stay because saves, shares, and sales keep climbing.
Backed by a full content team
Builds each cycle This work sits inside our Social Media and Content team. Clients often add creative, influencer, or paid social work as the calendar fills and reach grows.
Reports without the jargon
Weekly call, monthly report A weekly call with your strategist, plus a monthly readout that maps reach, engagement, and leads to your one number. Plain language your finance team can follow.
HOW WE WORK
How Dcrayon works with the brands we partner with
A short film on how we work: the people you deal with, how we report, and the results we hold ourselves to.
What is Social Media Marketing?
Social media marketing means growing an audience through a steady content mix, organic reach, paid amplification, and active community replies. The three cards below explain what it covers, what sets our approach apart, and how we score the work.
Step 1: What social media marketing means
Definition Social media marketing is part of our Social Media and Content practice. We run it as a standing content operation, not a burst of posts: a pillar-based calendar, a posting cadence tuned per platform, and reporting against the metric you named.
Step 2: Why our approach is different
What sets us apart Alongside the organic calendar and paid campaigns in Meta Ads Manager, we watch how ChatGPT, Gemini, Perplexity, and Google AI Overviews name your brand, then correct the source pages they read. Reach at the top of the funnel, conversions at the bottom, both measured.
Step 3: How we measure the work
Measurement A Growth Intelligence readout benchmarks your current engagement rate, follower growth, and content mix. From there a weekly working call and a plain monthly summary track your one metric. Either side can close things out at the 90-day mark.
What we set up and watch on your social channels
What you get by default on every Dcrayon account
Every item here connects to a real line in your revenue and to how answer engines like ChatGPT, Gemini, Perplexity, and Google AI Overviews reference your brand. Planned and checked by the strategist running your accounts.
One business number per account
We tie the whole program to one number you pick, be it leads, sales, or booked calls.
Your strategist works to it, and the monthly report shows it, not vanity counts.
DcrayonAI toolkit applied
Our own AI tools scan your channels, flag gaps in the calendar, and check how your brand shows up in answers from ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Clean brand listings (new for 2026)
We check and fix your entries on Wikipedia, Wikidata, Crunchbase, G2, and Clutch so AI tools name your brand correctly.
This is built in, not a paid add-on.
Growth Intelligence baseline
We run a 150-point check in week one.
It covers the signals that matter on social: reach, engagement depth, tracking, citations, and what the work returns in revenue.
Weekly call + monthly readout
A weekly call with your strategist, plus a monthly Score summary tied to your one number.
The reporting rhythm is set in writing up front.
Free to leave at day 90
Month to month after the first 90 days.
You can leave at day 90, every cycle. We re-earn the next 90 days each time.
Three tools we use behind every social win
Score, Sequence, and Repair. The first check, the 90-day content plan, and the AI toolkit we run on every account.
Growth Intelligence (Social Media & Content axis)
A 150-point check. The Social Media and Content part covers the levers we work on inside your account. Free on every proposal call.
Dcrayon Growth Engine (90-day plan)
The 90-day plan that ties the social work back to one business number. We refreshed it in 2024 as we leaned more on AI.
DcrayonAI (our own toolkit)
Our own AI tools, used across your account to check channels, fix gaps in the calendar, and help your brand get cited in AI answers.
How Dcrayon grows your brand on social
Three simple plays that build on each other across cycles.
Step 1: Score
A free Growth Intelligence within one business day. A clear social check mapped to your revenue baseline.
Step 2: Plan
A written 90-day plan tied to one business number you pick. A senior strategist on your account from week one. You are free to leave at day 90.
Step 3: Compound
A weekly call plus a monthly readout. The work compounds: the calendar and community you build in cycle one feed the reach and leads in cycle two.
Get my Dcrayon Social Media Marketing Score in one business day
A free social check and the 90-day plan to close the gap, at no cost.
+187%
Median revenue lift, year 1
Other Social Media & Content services
This service sits inside our Social Media & Content team. Most clients add nearby services as the program builds.
Real client work, with the receipts
200%
Improvement in conversion performance
Proven Water Industries
Proven's growth on Amazon over the engagementDcrayon's work on Proven's Amazon account has run as a long-term growth programme rather...
Keratine Professional
What is in place on Keratine Professional's accountOn Amazon.in today, the brand's lead listings name the product type, the hair concern...
3,400%
Sales growth on Amazon India
GetSetNova
Sales up 3,400% on Amazon IndiaOver the engagement, GetSetNova's sales on Amazon India are up 3,400%, and the brand holds Amazon Best...
McCormick & Company
What changed on McCormick's front endThe front end now loads non-essential scripts after the main content, runs third-party tags through...
Roundglass
What changed for Roundglass's HR team, IT and new employeesAccount creation, group membership and licence assignment now follow the...
GRYT Health Labs
What GRYT shoppers can do on the storeShoppers can check the brand's licence and ownership details, compare single units with packs of...
Daddy of Tastes
What the Daddy of Tastes kitchens and riders work withCustomers can order from the full menu, pin their exact location, pay through...
Instacertify
What Instacertify's visitors could doVisitors could search for a certification from the first screen, see two clear next steps, and move...
Northern Tile Distributors
The storefront delivers a clean shopping experience on both desktop and mobile. Page load times improved significantly, the add-to-cart rate...
RAA Logistics
What RAA's customers and team have nowProspective customers can find the exact service they need, read what it covers, see who runs the...
What clients say about working with Dcrayon on social
A senior strategist on every account. A weekly call. No offshore handoffs.
“Dcrayon provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.”
“The process was smooth and professional. Dcrayon delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.”
“They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.”
Chief Executive Officer, Nirwana Jewellers Private Limited
Verified on Clutch“Dcrayon made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.”
“Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.”
“Dcrayon took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.”
Keratine Professional
Salon-grade Hair Care on Amazon
WHY DCRAYON
Why brands choose Dcrayon for social
Stand out in a crowded feed
Growing a brand on social takes years of hands-on content work. As a content creation firm, Dcrayon takes that load off your plate so you can stay focused on running the business.
Fair monthly fees
Flat monthly pricing tied to the work, not your ad spend. Your quote is anchored to your Score.
Human-led, AI-helped
A senior strategist plus the DcrayonAI toolkit on every account. AI suggests captions and cuts; your strategist checks and ships.
Clear, honest reports
A weekly call plus a monthly Score readout anyone can read. One business number anchors the whole report.
No long contracts
Month to month after the first 90 days. You can leave at day 90, every cycle.
One team, one strategist
Your social plus nearby content work, all under one roof and one strategist. No handoffs between teams.
Experience across many markets
500+ campaigns shipped across India, the US, the UK, and the UAE since 2016. The patterns carry over; the tactics adapt to your field.
The Score is free. The 90-day plan is yours to keep.
Across the 485+ brands we have served, brands posting without a steady social plan tend to miss between Rs 5L and Rs 28L of revenue over six months. Book the call and we will size the gap on your accounts.
A free Growth Intelligence for your brand within one business day
A written 90-day plan tied to one business number
You can leave at day 90, with no annual lock-in
A senior strategist on every account; spots are limited
Question & Answer
Frequently asked questions
Real questions buyers ask Dcrayon before they sign on.
Engagement and follower growth usually shift within the first 30 to 90 days, depending on your starting Growth Intelligence, the platforms in scope, and your field. Revenue you can trace back to social generally follows by month 3.
Plenty of agencies report post counts and impressions. We measure booked revenue and how reliably ChatGPT, Gemini, Perplexity, and Google AI Overviews name your brand. We have run branded social accounts since 2016.
Retainers usually run Rs 1.8L to Rs 5L per month for a single-region program. Bigger or multi-region programs scale above Rs 7L.
No. You go month to month after the first 90 days, and you can leave at day 90, every cycle.
Social media marketing is one of several Dcrayon Social Media and Content services. Many clients begin here and add nearby work such as content creation or email as results compound. See the full Social Media and Content overview at /services/social-media-content.
Get my Dcrayon Social Media Marketing Score in one business day
A free social check and the 90-day plan, at no cost.
Ready to Grow Your Business?
Get a free consultation and custom marketing strategy from our expert team.
Bring the numbers you already have. We will read them against what we see across 500-plus campaigns and show you where the real opportunity sits.
If we are not the right fit for the work, we will tell you that too.