All Case Studies
Why teams trust our design work
Every Dcrayon UI/UX Design project rests on six commitments: usability you can measure, a research path you can follow, and reports your finance team can read.
One number we design toward
Clear measurement On the first call you pick one number the design must move, like sign-up completion or checkout drop-off. Each monthly update shows task success and conversion against that number, not screenshots of pretty screens.
A senior designer on your account
Research to handoff The senior designer who runs your research and flows is the same one who draws the final screens. Nothing gets handed to a junior practicing on your product.
A tested design method since 2016
Research-led work We have designed apps and websites since 2016. Every project runs the same craft: user interviews, journey maps, wireframes and prototypes in Figma, then moderated usability tests and WCAG checks before launch.
No annual lock-in
Month to month after day 90 After the first 90 days you continue month to month, with no annual lock-in. Most clients stay because each usability round removes friction and the flows keep getting simpler to finish.
Part of a full creative team
Room to grow UI/UX Design sits inside our wider Creative and Branding work. As your product grows you can add branding, a design system, or motion work without briefing a separate team.
Simple monthly report
Weekly call plus monthly note You get a weekly working call with your designer and a short monthly note tied to your chosen number. It reads plainly enough for finance to follow without a translator.
HOW WE WORK
How Dcrayon works with the brands we partner with
A short film on how we work: the people you deal with, how we report, and the results we hold ourselves to.
What is UI/UX Design?
Three simple cards covering what the work is, why ours is different, and how we measure it on every project.
Step 1: What UI/UX Design means
Definition UI/UX Design is the craft of making your app or website clear to understand and easy to finish a task in. We plan it around your product, build it over 90 days, and measure it against one goal you choose.
Step 2: Why our design is different
Our approach We start with user interviews and session recordings, not assumptions. Then we map the flow, build wireframes, and test clickable Figma prototypes with real users, fixing the confusing steps before any code is written.
Step 3: How we measure the work
Measurement A free heuristic and usability review sets your baseline against Nielsen's ten principles. A weekly call and a short monthly summary track your goal across the 90-day plan. You can stop anytime after day 90.
What we build into every design project
What you get on every Dcrayon UI/UX Design project
Each step below makes your app or website clearer to use and more likely to complete a task. Built and checked by the senior designer on your account.
One number per project
Each project maps to one number you choose, like sign-up completion or faster checkout.
Your designer works toward it and the monthly note shows it. No vanity charts.
User research first
We interview your real users and study session behavior before drawing a single screen.
This keeps the design anchored to the tasks people actually come to complete.
Wireframes and prototypes
We lay out screens as low-fidelity wireframes, then build clickable Figma prototypes.
You tap through the real flow and feel the product before we settle the visual design.
Usability testing
We watch real people work through the prototype and rework the spots where they hesitate or stall.
Catching friction here saves heavy rebuilds after launch.
Weekly call plus monthly note
You get a weekly working call with your designer and a short monthly note tied to your chosen number.
That cadence is written into your agreement.
No annual lock-in
Month to month after the first 90 days.
You can leave whenever you like after that. We keep the account by shipping usable screens.
Three things behind every UI/UX Design project
A review, a plan, and a design system. The free interface review, the written 90-day plan, and the reusable Figma component library we set up on every account.
Free interface review
We audit your current screens against known usability heuristics and accessibility basics, then show you where users lose their way. Free on the first call, no strings attached.
The 90-day plan
A written 90-day plan that ties each research, wireframe, and testing task back to one number you pick. Sharpened across app and web work since 2016.
Your design system
A reusable Figma library of components, color tokens, and type styles so your product stays consistent and your engineers ship new screens without redrawing basics.
How Dcrayon delivers your design
Three repeatable steps that build on each other.
Step 1: Review
Free interface review in one business day. We check your live screens for usability gaps and map the quick wins against your chosen number.
Step 2: Plan
A written 90-day plan tied to one number you pick. A senior designer owns your account from week one. No annual lock-in.
Step 3: Improve
Weekly working call plus a short monthly note. Good interface work compounds: a clean component base early makes every later screen quicker to build.
Get your free Dcrayon interface review in one business day
A free review of your current screens and a 90-day plan to close the usability gaps.
+187%
Median task-completion lift, year 1
Other Creative & Branding services
UI/UX Design sits inside our Creative & Branding category. Many clients add nearby services as their product grows.
Real client work, with the receipts
200%
Improvement in conversion performance
Proven Water Industries
Proven's growth on Amazon over the engagementDcrayon's work on Proven's Amazon account has run as a long-term growth programme rather...
Keratine Professional
What is in place on Keratine Professional's accountOn Amazon.in today, the brand's lead listings name the product type, the hair concern...
3,400%
Sales growth on Amazon India
GetSetNova
Sales up 3,400% on Amazon IndiaOver the engagement, GetSetNova's sales on Amazon India are up 3,400%, and the brand holds Amazon Best...
McCormick & Company
What changed on McCormick's front endThe front end now loads non-essential scripts after the main content, runs third-party tags through...
Roundglass
What changed for Roundglass's HR team, IT and new employeesAccount creation, group membership and licence assignment now follow the...
GRYT Health Labs
What GRYT shoppers can do on the storeShoppers can check the brand's licence and ownership details, compare single units with packs of...
Daddy of Tastes
What the Daddy of Tastes kitchens and riders work withCustomers can order from the full menu, pin their exact location, pay through...
Instacertify
What Instacertify's visitors could doVisitors could search for a certification from the first screen, see two clear next steps, and move...
Northern Tile Distributors
The storefront delivers a clean shopping experience on both desktop and mobile. Page load times improved significantly, the add-to-cart rate...
RAA Logistics
What RAA's customers and team have nowProspective customers can find the exact service they need, read what it covers, see who runs the...
What clients say about working with Dcrayon
A senior designer on every account. A weekly call. No work passed offshore.
“Dcrayon provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.”
“The process was smooth and professional. Dcrayon delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.”
“They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.”
Chief Executive Officer, Nirwana Jewellers Private Limited
Verified on Clutch“Dcrayon made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.”
“Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.”
“Dcrayon took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.”
Keratine Professional
Salon-grade Hair Care on Amazon
WHY DCRAYON
Why teams pick Dcrayon for design
Stand out in a crowded market
Screens that read well take years of shipped research and testing. Dcrayon carries that load so you can stay focused on running your business.
Fair monthly pricing
Flat monthly fee based on the design scope, not your ad spend. Your quote is anchored to what your free interface review finds.
People, not just tools
A senior designer owns every account and uses Figma and testing tools to move faster. A person makes the final design call, not software.
Clear, honest reports
A weekly call and a short monthly note your finance team can read. One number sits at the top of the report.
No long contracts
Month to month after the first 90 days. You can stop anytime after that.
One team, full scope
UI/UX Design plus nearby creative work under one roof, with one lead. No screens lost in handoffs between separate agencies.
Wide experience
500+ projects shipped across India, the US, the UK, and the UAE since 2016. The usability lessons carry over; the flows adapt to each product.
The interface review is free. The 90-day plan is yours to keep.
Across the 485+ brands we have served, the six-month cost of a confusing checkout or sign-up flow often lands between Rs 5L and Rs 28L in lost revenue. Book a call to size yours.
Free Dcrayon interface review in one business day
A written 90-day plan tied to one number you pick
No annual lock-in; leave anytime after day 90
A senior designer on every account, and spots are limited
Question & Answer
Frequently asked questions
Real questions buyers ask Dcrayon before they sign on.
Most products show first real movement in 30 to 90 days, depending on your starting usability score, the scope, and your users. A clear payback in revenue usually lands by month 3.
Many agencies just ship screens that look nice. We measure task success, error rates, and how many visitors finish a flow, backed by real user research and moderated usability testing.
UI/UX Design retainers usually run Rs 1.8L to Rs 5L per month for a single product. Larger or multi-product work sits above Rs 7L.
No. You continue month to month after the first 90 days. You can stop anytime after that.
UI/UX Design is one of several Dcrayon Creative & Branding services. Clients often start with design and add nearby services as they grow. See the full Creative & Branding overview at /services/creative-branding.
Get my free Dcrayon interface review in one business day
A free review of your screens and a 90-day plan to fix the usability gaps.
Ready to Grow Your Business?
Get a free consultation and custom marketing strategy from our expert team.
Bring the numbers you already have. We will read them against what we see across 500-plus campaigns and show you where the real opportunity sits.
If we are not the right fit for the work, we will tell you that too.