One business goal per project
Every build is tied to ONE goal you pick.
Your strategist works to it and the monthly report shows it. No dashboards that look busy but say nothing.
Why founders trust their WooCommerce store to Dcrayon
Every Dcrayon WordPress project rests on six promises: results you can prove, code you can audit, and revenue numbers your finance team can read.
One checkout metric, whole build
Goal and tracking On the first call we agree on one business result, like more qualified leads or more WooCommerce orders. We build the WordPress site around that number and report it every month, not a wall of plugin stats nobody reads.
A senior WordPress engineer on your build
From scope through launch The senior WordPress engineer who scopes your build is the same one who ships it. Your store is never handed to a junior learning WooCommerce on your budget.
Product schema built for AI search
Dcrayon AI toolkit Every store ships with clean product schema and structured markup so ChatGPT, Gemini, Perplexity, and Google AI Overviews can read your catalog, not just classic search.
Stop after the first cycle, either side
Month-to-month, no lock-in After the first 90 days we work month to month, with no lock-in contract. Clients keep our WordPress agency on because pages get faster and orders keep rising, not because paperwork holds them in place.
Web and store skills in one team
Work that compounds Your WordPress build sits with our wider Web and E-commerce team. As the store grows you can add SEO, ads, or a headless front end without hiring a second wordpress agency.
Reporting your finance team can read
Weekly calls, monthly summary You get a short weekly call with the developer on your build, plus a monthly summary tied to your one goal. Plain numbers your finance team can read without wading through PHP or plugin jargon.
HOW DCRAYON BUILDS YOUR STORE
How we build WordPress stores that reach the right customers
A short look at how a Dcrayon WordPress project runs, from your free Score readout to a WooCommerce build made to reach the right customers and grow revenue.
What is WordPress Development?
It is the craft of building and maintaining WordPress sites that bring in real business. Three cards cover what it means, how a good WordPress agency is different, and how we measure every build.
Step 1: What WordPress work means here
Definition WordPress development is part of our Web & E-commerce team. We run it as steady work, not a single launch: a custom theme, clean plugin choices, and monthly improvements over the first 90 days, each measured against the goal you set.
Step 2: Why our WordPress work is different
Differentiation Since 2024 every WordPress build also carries clean schema and content so ChatGPT, Gemini, Perplexity, and Google AI Overviews can quote you correctly. That work sits next to the theme, speed, and WooCommerce build, not instead of it.
Step 3: How we measure the work
Measurement We open with a Dcrayon Score audit of your current WordPress setup, from PHP version to Core Web Vitals. Then a weekly call and a monthly finance-friendly summary track your goal across the 90-day plan. Either side can stop at day 90.
Three Dcrayon tools behind every WordPress build
Score, Growth Formula, and Dcrayon AI: the health check, the 90-day plan, and the AI-search toolkit we run on every store.
Dcrayon Score (Web & E-commerce view)
A full health check of your site and store. The Web and E-commerce view covers the levers we measure on every WordPress project. Free on every proposal call.
Dcrayon Growth Formula (the 90-day plan)
The 90-day plan that ties every task, from block theme to checkout, back to one goal. We shaped it in 2024 around an AI-first way of working.
Dcrayon AI (our working toolkit)
Our own AI toolkit, run on every project to audit code, fix issues, and help your brand get cited in AI search.
How we deliver your WordPress site
Three simple steps that build on each other cycle after cycle.
Step 1: Score
A free Dcrayon Score readout on your WordPress site. A full audit mapped to your revenue starting line.
Step 2: Plan
A written 90-day plan tied to one goal you pick. A senior WordPress engineer on your account from week one. Either side can stop after the first cycle.
Step 3: Compound
Weekly calls plus a monthly finance-friendly report. The work stacks: the first cycle's foundations, from clean code to fast pages, pay off in the next.
Get my free Dcrayon WordPress Score
A free WordPress and WooCommerce audit, plus the 90-day plan to close the gap.
+187%
Median revenue lift, year 1
Other Web & E-commerce services
WordPress Development sits inside the Web & E-commerce category. Most clients expand into adjacent leaves as the program compounds.
WHY DCRAYON
Why clients pick Dcrayon for WordPress
Stand out in a crowded market
Good WordPress and WooCommerce work takes years of hands-on practice. Dcrayon carries that load so you can stay focused on running the business.
Fair monthly pricing
A flat monthly fee tied to the work, not your ad spend. The quote is set by your WordPress Score readout.
People-led AI
A senior WordPress engineer plus the Dcrayon AI toolkit on every account. The AI suggests; the person reviews and ships.
Clear, honest reports
Weekly calls plus a monthly finance-friendly Score readout. One goal shapes the whole dashboard.
No long contracts
Month-to-month after the first 90 days. Either side can stop, and it is written into every contract.
One team, full scope
Your WordPress build plus nearby web and store work, under one roof and one strategist. No messy handoffs to another wordpress agency.
Work across many industries
500+ projects shipped across India, US, UK, and UAE since 2016. The patterns carry over; the tactics fit your field.
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The WordPress Score is free. The 90-day plan is yours to keep.
Across our 485+ active retainers, brands running on a slow or unmaintained WordPress site tend to miss between Rs 5L and Rs 28L over six months. Book the call to size the gap on yours.
A free full Dcrayon WordPress Score readout, yours to keep
A written 90-day plan tied to one goal you pick
Either side can stop at day 90, no annual lock-in
A senior WordPress engineer on every account; our spots are limited
What we build into your WordPress site
What you get by default on every Dcrayon WordPress project
Each item below connects to real revenue for your business and to how ChatGPT, Gemini, Perplexity, and Google AI Overviews read your WordPress site. Built and checked by the senior developer on your account.
Dcrayon AI toolkit in use
Our own AI toolkit helps us audit, fix, and tune your store for AI search across ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Brand listings fixed (new for 2026)
We check and fix your entries on Wikipedia, Wikidata, Crunchbase, G2, and Clutch so AI tools name your brand correctly.
Included by default, not a paid extra.
Dcrayon Score baseline
A full check in week one sets your starting line.
It tracks the signals that matter for your store, from clean code to checkout revenue.
Weekly calls plus monthly report
A weekly call with your WordPress lead and a monthly finance-friendly Score summary tied to your goal.
The reporting rhythm is written into the contract.
Either side can stop at day 90
Month-to-month after the first 90 days.
The stop option is in every contract. We re-earn the next 90 days every 90 days.
Question & Answer
Frequently asked questions
Real questions clients ask Dcrayon before they start a WordPress project.
Most WordPress builds show first real movement in 30 to 90 days, based on your starting Dcrayon Score, the scope, and your field. Revenue you can tie back to the work usually shows by month 3.
Many WordPress agencies count tickets closed. Dcrayon, building for AI search since 2024, measures real revenue plus how often ChatGPT, Gemini, Perplexity, and Google AI Overviews name your brand.
WordPress retainers usually run Rs 1.8L to Rs 5L per month for a single-region program. Multi-region or enterprise work runs above Rs 7L.
No. The work is month-to-month after the first 90 days. Either side can stop, and it is written into every contract.
WordPress development is one of several Dcrayon Web & E-commerce services. Many clients start with a WordPress site build and add a store or redesign later. See the full Web & E-commerce overview at /services/web-ecommerce.
Get my free Dcrayon WordPress Score
A free full site and store check, plus the 90-day plan.