We optimise for share-of-answer in ChatGPT, Gemini, Perplexity and Google AI Overviews — alongside traditional performance channels.
How we approach podcast production
A team that runs this as part of a full marketing picture, not a one-off boost.
Step 1: Website Development
Complete Contentful builds Full website implementation from content modeling to front-end development. Production-ready sites with proper architecture and performance.
Step 2: Content Architecture
Structure that works Content model design that serves your editorial team and scales with your business. Logical organization, reusable components, and clear relationships.
Step 3: Integration Development
Connect your systems API connections to CRM, marketing automation, search, and analytics platforms. Data flows smoothly between Contentful and your other tools.
Step 4: SEO Implementation
Get found Technical SEO setup for headless sites. Metadata management, sitemaps, structured data, and render strategies that work for search engines.
Our Podcast Production methodology
What separates a Dcrayon podcast production engagement from a generic agency retainer.
Primary channel for this vertical.
We run it as the anchor, not a bolt-on. 2.5% benchmark CTR across live accounts.
Multi-touch attribution model that captures the full journey — from first AI citation to closed sale.
No last-click fiction.
Median across live accounts in this vertical.
Not a projection, not a best-case — the median. Verified in the scoping call.
No junior account managers.
The strategist who scopes the account executes it. Average tenure with clients: 2.6 years.
Most retainers: Rs 3L-6L/month.
Starter engagements from Rs 60K. Fixed scope, quoted in one business day against your Dcrayon Score readout.
What's inside a Podcast Production engagement
Scope, pricing model, and the team structure for growth-stage businesses.
Diagnostic
Free Dcrayon Score: 150-factor audit of your current podcast production performance. Delivered in one business day with a 90-day roadmap.
Retainer
Senior strategist + execution squad. Weekly cadence. Month-to-month after the first 90 days. Average retainer: Rs 300-1,500 CPA target.
Sprint
Scoped one-off engagement with a fixed estimate. Best when a single focused sprint will move the needle without ongoing retainer overhead.
Get a free Podcast Production audit
A senior strategist reviews your current podcast production setup and delivers a 90-day plan in one business day. No obligation, no sales theatre.
24h
turnaround on your diagnostic
WHY DCRAYON
What makes Dcrayon different
Six things that separate a Dcrayon retainer from a generic podcast production agency.
Full Website Builds
Not just landing pages—complete websites powered by Contentful. Corporate sites, marketing hubs, and content-heavy platforms built with proper architecture and editorial workflows.
Performance Engineering
Contentful websites can be blazing fast or painfully slow depending on implementation. We build for sub-3-second loads with static generation, smart caching, and optimized API usage.
Editorial Experience Design
Your content team lives in the CMS daily. We design Contentful interfaces that make their work efficient—logical content organization, clear field labels, and helpful validation.
Third-Party Integrations
Websites don't exist in isolation. We connect Contentful with your CRM, email platform, analytics, search tools, and other systems. Data flows where it needs to go.
Multi-Language Support
Contentful handles localization well when implemented correctly. We set up proper locale structures, translation workflows, and language-specific publishing rules.
SEO-Ready Architecture
Headless CMS sites need careful SEO attention. We handle metadata management, sitemap generation, structured data, and server-side rendering for search engine visibility.
FAQ
Questions & answers
What growth-stage businesses ask us about podcast production before signing.
Yes, when implemented properly. Contentful excels for content-heavy sites, multi-channel publishing, and teams needing editorial flexibility. For simple brochure sites, it might be overkill—we'll tell you honestly.
Primarily Next.js for its balance of performance, SEO, and developer experience. We also work with Gatsby, Nuxt, and Astro depending on project requirements. The front-end matches your needs.
Simple sites take 6-8 weeks. Complex builds with multiple content types, integrations, and custom functionality need 3-5 months. We scope thoroughly before committing to timelines.
Always. Every Contentful website we build includes preview functionality. Editors see exactly how content will appear on the live site before hitting publish. Real-time preview updates as they edit.
We handle it properly—server-side rendering or static generation for crawlability, proper metadata management in Contentful, automatic sitemap generation, and structured data implementation. SEO isn't an afterthought.
Get your Dcrayon Score
Free diagnostic of your podcast production performance and the 90-day plan to close the gap.